Design and identity
We develop the visual identity and design clear interfaces, consistent at every touchpoint.
ABOUT THE SERVICE
Design that clarifies and sets you apart.
A strong visual identity makes a business easy to recognise and consistent in every interaction. We develop the brand strategy, the logo, the visual system and the usage rules, starting from your positioning, your audience and the real context of the company.
For digital products, we connect the identity with UI/UX design and interactive prototypes. We organise the information, define the user journeys and design clear interfaces for websites, applications and complex platforms.
The work can cover a complete branding and product design process, or a single specific need such as a logo, a set of materials, an interface or the extension of an existing visual system.
WHAT WE CAN DEVELOP
Available services
We can combine them into a complete project, or you can commission them separately.
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01
Brand strategy
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02
Naming and tagline
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03
Visual identity
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04
Logo design
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05
Brand guidelines
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06
UI/UX design
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07
Interactive prototypes
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08
Graphic design
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09
Editorial design
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10
Advertising materials
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11
Social media design
FAQ
Frequently asked questions
What is the difference between a logo and a visual identity?
A logo is one part of an identity. A visual identity also defines colours, typography, composition rules and how the brand appears on websites, printed materials and social media.
Can we refresh our brand without losing recognition?
Yes, we can build on the elements your audience already recognises. We establish what to preserve and what to change, then assess the direction in real applications rather than a logo presentation alone.
Why create a prototype before developing an interface?
A prototype lets you walk through important flows before coding: navigation, form completion or placing an order. It helps identify unclear steps and discuss functionality using a concrete example.
Which files and guidelines should the design handover include?
The list depends on the project: digital or print files, logo variants, brand guidelines, or screens and components for development. Formats and access to source files should be agreed in the brief.
How are feedback and revisions organised?
Feedback is clearer when one person consolidates comments and relates them to the agreed objectives. Approval stages and revision rounds are agreed before work starts; requests that change the direction are discussed separately.